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The climate crisis is no longer a future threat; it is our present reality. Reports from the Intergovernmental Panel on Climate Change (IPCC) consistently point to the need for urgent, large-scale action to mitigate its devastating effects. But how do we turn complex data and scientific warnings into a call to action that resonates with millions of people? How do we engage society meaningfully, beyond the headlines? At Escape Time, we believe in the power of immersion and interactivity to raise awareness and inspire change. We are proud to announce our newest initiative: Brazil’s first online game fully focused on climate change — a project that combines storytelling, technology, and science to create a unique and transformative experience.

Escape Time has a clear mission: to provide immersive, challenging, and innovative experiences for audiences of all ages. Now, we are taking another significant step forward with the opening of our new unit at Shopping Carioca, in Rio de Janeiro, in partnership with Play Toy, one of the largest amusement park operators in shopping malls across Brazil.

We are entering that time of year when work continues to be intense, but you can already smell the gatherings in the air! ✨ There’s nothing like the end of the year to bring together friends, colleagues, and business partners in a relaxed environment, putting aside stress and strengthening professional and personal ties. But after all, why is it so important to promote these moments of integration? Celebrations are much more than just fun—they bring incredible benefits to the workplace atmosphere, productivity, and the building of solid relationships.

The Olympics are a global event that celebrates excellence, healthy competition, and sportsmanship. But did you know that we can bring these same principles into the corporate environment through gamification?

As we move into the second half of 2024, expectations for corporate training with gamification are promising and innovative. After a first half marked by significant advances and the growing adoption of gamification, companies are increasingly aware of the benefits of this approach. The integration of new technologies, the personalization of training, and the focus on essential skills have demonstrated the transformative potential of gamification. In this context, we will explore the main trends and expectations for the coming months, highlighting how gamification can continue to evolve and positively impact corporate training.

1. Growth in Gamification Adoption In the first half of 2024, there was a significant increase in the adoption of gamification in corporate training. Companies across various sectors recognized the potential of gamification to engage employees, improve knowledge retention, and increase motivation. Gamification was integrated into onboarding programs, leadership development, and specific skills training.

Imagine a workplace where every project becomes an exciting adventure, every goal achieved is a rewarding accomplishment, and every employee is a hero on their own journey. This reality is within reach for companies that adopt gamification, a powerful tool that is transforming the way teams interact and engage.

The most important part of any corporate structure, of course, is human capital. Employees are responsible for processes and activities that make the business turn and grow. Because of this, the feeling of belonging at work is essential.

It is critical that recruiters recalculate their perspectives on motherhood and the labor market. Although subjectivity and challenges rooted in society, it is up to HR professionals to take a differentiated view of the potential that mothers have to aggregate to companies.

Good job performance doesn’t just depend on an excellent resume. High performance is closely linked to the behavioral skills of a professional!