Blog

Have you ever wondered why some experiences stay with us for years, while others fade in minutes? The answer lies in storytelling – the age-old art of telling stories. In the corporate world, this tool is no longer just for marketing; it has become a powerful strategy for engagement, learning, and cultural transformation. And when storytelling meets immersion and gamification, it goes from being told to being lived.

In today’s fast-paced corporate world, the ability to turn technical content into memorable experiences is what sets engagement leaders apart. That’s exactly what Escape Time Brasil achieved at the 2nd Maintenance Meeting for Tanks and Pipelines of MA/EE at Petrobras — and the results were astonishing.

Have you ever thought about how mental triggers can transform the way your company engages clients and closes deals? In the corporate world, where decision-making can be complex and full of variables, understanding the psychology behind choices is essential to creating genuine connections and motivating actions. At Escape Time, we apply the principles of mental triggers not only to make our immersive experiences even more engaging but also to help companies enhance their sales and engagement processes. Want to know how? Keep reading!

Escape Time has a clear mission: to provide immersive, challenging, and innovative experiences for audiences of all ages. Now, we are taking another significant step forward with the opening of our new unit at Shopping Carioca, in Rio de Janeiro, in partnership with Play Toy, one of the largest amusement park operators in shopping malls across Brazil.

Investing in corporate training that is both innovative and effective can be challenging for many companies. Grupo Darling, which recently expanded by acquiring Grupo FASA and Gelnex, found a dynamic solution to integrate and strengthen its teams through immersive activities. Between December and January, we organized three events—two in Lajeado and one in Concórdia—covering everything from the IT department to various other sectors. The outcome exceeded all expectations and highlighted the benefits of a unique, collaborative learning experience.

At the end of 2024, QuintoAndar took a bold step in its commitment to leadership development. During the launch of the Leadership program, a transformative event was held, involving 250 employees in a simultaneous and fully customized escape game dynamic. More than a recreational activity, this event was an immersive experience designed to connect strategic principles to practical applications, creating a profound impact on engagement and organizational culture.

2024 was a year that once again showed us the transformative impact of immersive experiences in building high-performance teams. At Escape Time, we believe that the best learning happens outside the comfort zone, when we are challenged to think creatively, act under pressure, and collaborate intensely. And that’s exactly what we delivered throughout the year – experiences that go beyond entertainment, driving the development of essential skills for the corporate world. 2024 Highlights:

Recently, we had the pleasure of collaborating with ADM (Archer Daniels Midland), one of the largest and most respected global companies in human and animal nutrition, with over 120 years of history, to create a unique training experience focused on the code of conduct. This project was special not only because of the challenge of addressing an essential and complex topic in a light and dynamic way, but also because it provided employees with an innovative and interactive learning experience.

At the 2024 Hemo fair, Johnson & Johnson innovated by offering a unique and interactive learning experience: a themed escape room created specifically for doctors and healthcare professionals. In partnership with Escape Time, we developed an activity that allowed participants to practically experience the challenges of diagnosing and initiating treatment for a fictional, yet very real, patient. The goal was to provide an immersive experience that enhanced understanding and technical knowledge about important clinical issues.

We are entering that time of year when work continues to be intense, but you can already smell the gatherings in the air! ✨ There’s nothing like the end of the year to bring together friends, colleagues, and business partners in a relaxed environment, putting aside stress and strengthening professional and personal ties. But after all, why is it so important to promote these moments of integration? Celebrations are much more than just fun—they bring incredible benefits to the workplace atmosphere, productivity, and the building of solid relationships.