Blog

The agenda of sustainability and the challenges posed by climate change have never been more urgent. In a scenario where information is abundant but action is still slow, how can we truly engage people and promote a change in mindset? The answer, for us at Escape Time, lies in experience, immersion, and collaboration. It is with great satisfaction that we announce an innovative event in partnership with UN-Habitat – the United Nations program dedicated to sustainable urbanization and human settlements. Within the context of Urban October, a month globally dedicated to the debate about the future of our cities, and as part of the comprehensive Urban Circuit, which promotes initiatives throughout Brazil, we present Escape Climate Change on October 25th.

In the dynamic landscape of social entrepreneurship, the ability to innovate and generate positive impact largely depends on the strength of connections and collaboration. It was with this premise that the Happy Hour with Social Impact was born, holding its first gathering at Capivara Bar, inside Escape Time. Far from traditional conference formats, this event proposes a direct and relaxed conversation, with individual tabs, creating an environment conducive to authentic networking among mentors, entrepreneurs, and change-makers. But what is the true value of such gatherings for the impact ecosystem?

In a market saturated with traditional advertising messages, brands face the constant challenge of not just being seen, but of truly connecting with their audience. How to go beyond passive exposure and create engagement that generates emotional recall and lasting recognition? The answer, increasingly, lies in experiential marketing – and escape rooms are emerging as a powerful and innovative stage for this connection. More than a game of mystery and challenges, an escape room is an immersive and collaborative journey that requires communication, logical reasoning, and teamwork under pressure. It is in this dynamic environment that Escape Time Brasil offers strategic Branding and Naming Rights solutions, transforming your brand from a spectator into the protagonist of the adventure. In this article, we will explore how the intelligent integration of your brand into escape room experiences can generate significant results, creating memories that conventional advertising could hardly achieve.

At the end of 2024, QuintoAndar took a bold step in its commitment to leadership development. During the launch of the Leadership program, a transformative event was held, involving 250 employees in a simultaneous and fully customized escape game dynamic. More than a recreational activity, this event was an immersive experience designed to connect strategic principles to practical applications, creating a profound impact on engagement and organizational culture.

2024 was a year that once again showed us the transformative impact of immersive experiences in building high-performance teams. At Escape Time, we believe that the best learning happens outside the comfort zone, when we are challenged to think creatively, act under pressure, and collaborate intensely. And that’s exactly what we delivered throughout the year – experiences that go beyond entertainment, driving the development of essential skills for the corporate world. 2024 Highlights:

We are entering that time of year when work continues to be intense, but you can already smell the gatherings in the air! ✨ There’s nothing like the end of the year to bring together friends, colleagues, and business partners in a relaxed environment, putting aside stress and strengthening professional and personal ties. But after all, why is it so important to promote these moments of integration? Celebrations are much more than just fun—they bring incredible benefits to the workplace atmosphere, productivity, and the building of solid relationships.

In partnership with AstraZeneca, Escape Time Brasil introduced an innovative immersive experience during the "Take Care of Yourself Today" week, featuring an escape room focused on raising awareness about lung cancer risks. Addressing both genetic factors and the dangers of smoking, the activity deeply impacted participants, with all sessions fully booked. Through this hands-on experience, attendees learned about the importance of prevention and support in combating this disease.

Imagine a workplace where every project becomes an exciting adventure, every goal achieved is a rewarding accomplishment, and every employee is a hero on their own journey. This reality is within reach for companies that adopt gamification, a powerful tool that is transforming the way teams interact and engage.

A recent study revealed that artificial intelligence (AI) and gamification will be priorities in companies' internal communications by 2024. The research, conducted by the Ação Integrada agency in partnership with the Brazilian Association of Corporate Communication (Aberje), points to a significant change in the focus of organizations in relation to the application of technology in this area

In the corporate world, get-togethers between employees are more than just moments of relaxation - they are a powerful tool for strengthening teams and promoting professional growth. At Escape Time, we deeply understand the importance of combining fun and learning, offering unique escape experiences that not only provide memorable moments, but also boost the development of essential soft skills.