Blog

Receba novidades e promoções da Escape Time   

Transforming Engagement into Action: The Power of Gamification in QuintoAndar's Leadership Program Posted by Claudio Santiago on 15 Janeiro, 2025

Transforming Engagement into Action: The Power of Gamification in QuintoAndar's Leadership Program

At the end of 2024, QuintoAndar took a bold step in its commitment to leadership development. During the launch of the Leadership program, a transformative event was held, involving 250 employees in a simultaneous and fully customized escape game dynamic. More than a recreational activity, this event was an immersive experience designed to connect strategic principles to practical applications, creating a profound impact on engagement and organizational culture.

The Dynamic: Play, Collaboration, and Purpose

Imagine 22 teams working together to solve a series of interconnected puzzles with the clock ticking. With a storytelling framework challenging participants to "retrieve" valuable information through collaboration and ownership, the activity brought QuintoAndar's values to life. Portuguese, English, and Spanish speakers worked in sync, highlighting diversity and the power of communication in overcoming challenges.

The Importance of Gamified Events

In a constantly evolving corporate world, gamified events offer more than just entertainment. They create a safe environment to explore essential skills such as problem-solving, teamwork, and creative thinking. Additionally, dynamics like this:

  • Energize employees: By engaging both the mind and emotions, participants leave energized and ready to tackle future challenges.
  • Reinforce organizational culture: Through storytelling and clear objectives, the company’s values come alive.
  • Foster connections: In a collaborative environment, hierarchical and linguistic barriers are overcome, strengthening team bonds.

Impact on Personal and Professional Growth

Participants reported an increased sense of belonging and confidence to face everyday challenges. By translating QuintoAndar’s values into practice, the dynamic encouraged personal development, inspiring every employee to think beyond their individual roles.

Results for 2025 and Beyond

The success of the event is measured not only by the day’s engagement but also by the renewed energy that drives the pursuit of extraordinary results. Through gamification, QuintoAndar transformed challenges into achievements, proving that great journeys begin with a well-designed game.

At Escape Time, we specialize in high-impact immersive projects. We turn challenges into memorable experiences, helping your team achieve even more extraordinary results in 2025. Contact us and discover how we can elevate your next project!