Posted by Claudio Santiago on 16 Abril, 2025
According to the Harvard Business Review, stories are 22 times more memorable than standalone facts. They activate areas of the brain associated with emotion, memory, and empathy – which means that a well-told story doesn’t just inform, it transforms.
In the corporate context, storytelling can:
Reinforce values and purpose in an authentic way
Create emotional connection between employees and the company
Humanize leadership and promote more relatable communication
Make learning easier and more impactful
Accelerate cultural change, by making transformation something people actually experience
But how can these concepts become real, impactful practice?
The corporate immersive games created by Escape Time use storytelling as the guiding thread to craft unforgettable experiences, placing leaders and teams in challenging, symbolic, and highly engaging situations.
Picture your team facing a fictional crisis where they must make strategic decisions under pressure, within a narrative that reflects real-life challenges of your business – all in a safe, gamified, collaborative environment.
That’s the purpose of our immersive games and training sessions: transforming corporate culture through action and emotion.
A Deloitte study found that companies with strong, well-communicated cultures show 72% higher productivity than those where values aren’t clearly lived.
According to Gallup, employees who feel connected to the company’s purpose are 21% more profitable and 41% less absent.
PwC highlighted in 2023 that using storytelling in training improves content retention by up to 80%, compared to traditional methods.
Escape Time is a pioneer in Brazil in creating immersive corporate experiences that combine:
Engaging narratives tailored to the company’s real-world challenges
Gamified environments, both physical and virtual, that simulate business scenarios
Behavioral diagnostics based on decisions made during the games
Structured feedback, providing deep insights for personal and team development
Full customization, adapting storylines to reflect each company’s values, goals, and culture
With storylines crafted by experts in human behavior, theater, and corporate gamification, each experience is unique – and deeply transformative.
“It was amazing to see how the game revealed behavioral patterns in the team that we had never noticed before. More than a training, it was a mirror,” says Bruna Oliveira, HR Manager of a multinational tech company who participated in the "Mission: Leadership" experience by Escape Time.
Companies across industries – from fintechs to manufacturers – have used our experiences for onboarding, leadership development, team integration, sales training, and culture transformation.
Get in touch to build a fully customized experience for your business.